From outdoor recreation to cultural relevancy, public land management to business, the speakers for this year’s SHIFT represent a broad spectrum of interests in the outdoor recreation/conservation coalition, all part of this year’s focus on developing the business case for public lands.
Kicking off the 2017 Festival, Jon Jarvis, Director of the National Park Service from 2009-17, will deliver a keynote address entitled A Unified Vision for the Future of Conservation—one that is more inclusive of all Americans and their stories and that addresses climate change head-on. Jarvis will be introduced by Robbie Bond, the ten-year-old founder of Kids Speak for Parks.
Seasoned energy industry veteran John Northington—the founder, president, and principal owner of the Washington, D.C.-based government relations firm Northington Strategy Group—will open Day 2 of the SHIFT Summit with the breakfast presentation, Wielding Power: Lessons from Oil and Gas for the Outdoor Recreation and Conservation Coalition.
Angelou Ezeilo, CEO and Founder of the Greening Youth Foundation, will close this year’s SHIFT Summit on Friday, November 3, with a presentation that highlights the ways investments in outdoor recreation and the conservation of public lands create economic prosperity across America.
Evening keynotes include Utah Diné Bikéyah board members Jonah Yellowman, Cynthia Wilson, and Eric Descheenie in Wednesday’s opening event, “Bears Ears: 10,000 Years of Public Land”, a celebration of 10,000+ years of traditional knowledge, sovereignty and the creation of Bears Ears National Monument.
On Thursday, Girltrek Founder Morgan Dixon and film-making conservationist James Q Martin, two friends from radically different backgrounds, will use the medium of film to explore race, inclusion and outdoor recreation.
To close the 2017 SHIFT Festival, Lucas St. Clair, who led a twelve-year effort to establish the Katahdin Woods and Waters National Monument in Maine, will keynote Jackson’s “foodie event of the year”, the People’s Banquet, at the Center for the Arts. He will be introduced by Jackson rancher Brad Mead, whose grandfather, Clif Hansen, was intimately involved in the Jackson Hole National Monument.
The rest of the Festival includes a lineup of speakers who represent multiple facets of outdoor recreation and public lands.
Industry leaders like Amy Roberts, the Executive Director of the Outdoor Industry Association, Luis Benitez of the Colorado Outdoor Recreation Industry Office, Peter Metcalf, the Founder of Black Diamond Equipment, Taldi Walter, the Community & Government affairs manager at REI, Bob Ratcliffe, Recreation Director at the National Park Service and Ryan Callaghan, Director of Public Relations at First Lite will outline ways we can use the financial case for public lands to bolster the argument for their health and wellbeing.
Panels throughout the SHIFT Summit will feature thoughtleaders from urban America such as Loretta Pineda, James Ezeilo, Charles Thomas and Connie Spreen who are helping to address the nature gap where most citizens live.
Other panels will include leaders from hunting and angling such as the Executive Director of Backcountry Hunting and Angling, Land Tawney; Eric Dinger, the founder of Powderhook; and Jessi Johnson and Allie D’Andrea, co-founders of the sportswomen’s group, Artemis.
Mayors such as Lori Buck (Fruita, CO); Dan Rankin (Darrington, WA); and John Wentworth (Mammoth Lakes, CA) will participate in the Summit, as will presidents of chambers of commerce (Carrie Hamblen, Las Cruces, NM; Suzanne Catlett, Escalante, UT; Gail Fanjoy, Katahdin area, ME).
Athletes are part of the mix as well. “The Modern Day Activist” Happy Hour on November 1, features SHIFT Award Official Selections in the Adventure Athlete category Shelma Jun, Forrest Shearer, Luke Nelson, Katie Holsinger, and Miho Aida, who will explore how outdoor recreationists can help protect the places in which they play.
Social media influencers such as Danielle Williams, Len Necefer, Jenny Bruso, Kayle Barnes, Aisha Weinhold, Allie D’Andrea, Mitch Breton and Liz Townley will explore how social media is challenging the prevailing narrative of of who’s outside.
Leaders from state offices of outdoor recreation from around the country—including Rachel VandeVoort, the new Director of the Montana Office of Outdoor Recreation, and Colorado’s Deputy Director, Janette Heung—will be on hand for the second annual State Office of Outdoor Recreation workshop. Last year’s workshop took 1.5 years off the process of creating such an office for North Carolina.
Representatives from successful outdoor business alliances—including Sarah Shrader, President of the Outdoor Recreation Coalition of the Grand Valley (CO); Noah Wilson, Executive Director of the Outdoor Gear Builders of Western North Carolina; and Van Schoessler, President of the Oregon Outdoor Alliance—will participate in the country’s first Business Alliances Workshop. Ray Rasker, Executive Director of Headwaters Economics, will lead an exploration of how such alliances are formed and how they are applying their stakeholder coalitions for collective impact.
A complete list of speakers for this year’s SHIFT may be found here.
Tickets for all SHIFT events may be purchased here.