Toni Carey is the brand director of the Outdoor Industries Women’s Coalition and brings 10 years of experience in branding, public relations, corporate communications, and digital marketing to her position.
Previously, Toni worked in consumer and healthcare marketing with DVLSeigenthaler (formerly Dye,VanMol & Lawrence) and PadillaCRT (formerly CRT/tanaka). She has worked with brands such as The J.M. Smucker Company (Martha White and White Lily brands), Jack Daniel’s Tennessee Whiskey, Shoney’s Restaurants, Albemarle Health and the Children’s Hospital of Richmond. She also worked with Fortune 500, Avis Budget Group in corporate communications.