Welcome to the SHIFT Press Room. SHIFT is a key content idea generator; we invite the outdoor media to be a part of the conversation. Media inquiries can be directed to Christian Beckwith, Director, at

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Relevant Media, Interviews, and News Stories


“Christian Beckwith – Building a Conservation Coalition
Mountain and Prarie, Feb 14, 2017

A Call to Activism for Outdoor Apparel Makers
The New York Times, July 27, 2017

Powderhook Named 2017 SHIFT Awards Official Selection
The Outdoor Wire, August 1, 2017

Caroline Gleich’s Tips on Supporting the Causes that Matter Most
REI Co-Op, August 5, 2017

Third Annual SHIFT Festival Makes Business Case for Public Lands
Outdoor Industry Association, Aug. 20, 2017

Jackson Hole’s Shift Festival Will Promote Public Lands

SGB Media, Aug 23, 2017

Changes to National Monuments Could Negatively Impact Local Economies
Outdoor Industry Association, Sept. 11, 2017

Natives Outdoors’ Founder Len Necefer Brings Much-Needed Cultural Diversity to the Outdoor Community

Take Me Outdoors, September 18, 2017

Support the Emerging Leaders ProgramHipcamp Journal, September 20, 2017

National Monument Changes Could Adversely Affect Local Economies
Outdoor Industry Association, Sept 21, 2017

SHIFT for the Planet Debuts to Connect Innovative Non-Profits and B-Corps

Take Me Outdoors, Oct 4, 2017

These 20-Somethings are Out to Save Conservation’s Soul

Outside Magazine, October 13, 2017

Sierra Club Military Outdoors Leader Honored as 2017 Emerging Leader

Sierra Club, October 31, 2017

SHIFT Founder Christian Beckwith Explains the Festivals History and Importance for Our Futures

Take Me Outdoors, October 31, 2017

“SHIFT Links Businesses With Public Lands”

Jackson Hole News and Guide, Nov. 1, 2017

Native Leaders Defend Bears Ears National Monument

Quad Cities NPR, November 3, 2017

“Growing Wyoming’s Outdoor Recreation Economy”

Wyoming Public Media, November 3, 2017

Wyoming Expected to Create Office of Outdoor Recreation

Casper Star-Tribune, November 3, 2017

SHIFT: The Joyful Transfer of Power

Joy Trip Project, November 4, 2017

“On Winning a SHIFT Award”

Powderhook, November 4, 2017

“Tackling SHIFT”

Powderhook, November 4, 2017 

State Looks for Ways to Expand Outdoor Recreation Industry

Jackson Hole News and Guide,
November 6, 2017

SHIFT 2017 focused on making a case for public lands

Buckrail, November 9, 2017

Members of Haub School Visit Jackson

Branding Iron (University of Wyoming
Student Newspaper, November 10, 2017

SHIFTing Our Perspective

Teton Science, November 10, 2017

Wie einst im Wilden Westen (Battle for Land Rights in the US: Once Upon a Time in the Wild West”

Swiss Public Radio, December 11, 2017

Powderhook Named 2017 SHIFT Awards Official Selection

The Outdoor Wire, 8/1/17

A Call to Activism for Outdoor Apparel Makers

New York Times, 7/27/17

“Caroline Gleich’s Tips on Supporting the Causes that Matter Most”

REI Co-Op Journal, 8/9/17

“EcoWatch, Sept. 6”

Jackson Hole News and Guide, 9/6/17



 Backcountry Hunters and Anglers, 10/24/16

“The SHIFT Movement”

Trevor Cobb, Bramble Outdoor, 11/9/16

“SHIFT Fest opens eyes and minds”

Jackson Hole News&Guide, 10/19/16

“America’s Public Lands”

Judith Kohler, Medium, 10/17/16

“Gov. Mead ties conservation to tax collection”,

Jackson Hole Daily, 10/14/16

“Shifting perspectives”,

Jackson Hole News&Guide, 10/12/16

“In Both Practice And Spirit, Mountain Bikes Do Not Belong In Wilderness”,

Michael Dax, Bullseye Media, 10/3/16

“Culture Klash: SHIFTing Sands: SHIFT Festival brings together conservation and outdoor luminaries to address environmental issues du jour.

Planet JH, 10/11/16


Todd Wilkinson Big Sky Media, 10/7/16

“The New Golden Rule of Playing Outside: Place First” ,

Christopher Salomon, Outside Magazine, 5/21/16

“Shift Festival Tackles Conservation, Recreation, Cultural Diversity, and Public Lands”

Explore Big Sky, 10/29/16


Overheard at 2015 SHIFT Festival
Jen Lamboy, Mooncut Mountain Creative

Maximize Social Engagement With a Single Thunderous Boom
Katie Boue, Outdoor Industry Association

Gratitude for Jackson Hole Wildlife Festival and SHIFT
Julie Kling, Teton Spirit Connection

The (Food) Choices We Make…An Evening With SHIFTjh
Christina McGuire, Teton Family Magazine

SHIFT Fest Features Conservation Leaders
Jessie Wiese, Explore Big Sky

THE BUZZ: Eco Renegade
Robyn Vincent, Planet Jackson Hole

Nat Geo Writer Says At 100 Years, Yellowstone And Other National Parks Facing Huge Challenges
Caroline Ballard, Wyoming Public Radio

People In The Picture: National Geographic Photographer Captures Western Landscapes Amid Throngs
Caroline Ballard, Wyoming Public Radio

SHIFT Festival Connects Adventure Seekers And Conservationists

Micah Schweizer & Ryan Oberhelman, HumaNature Podcast

In its third year SHIFT seems to hit its stride
Melissa Cassutt, Jackson Hole News & Guide

How Does Angel Collinson Ski With A Purpose?
Hillary Saunders, Teton Gravity Research

10 questions for Black Diamond CEO Peter Metcalf
Angus M. Thuermer Jr., WyoFile

Carnivores, We Need to Talk
Annie Fenn, Teton Family Magazine

SHIFT AND Slow Food in the Tetons Present: The People’s Banquet
Kelly Smith, Slow Food of the Tetons

SHIFT brings Mark Bittman to People’s Banquet Friday
Molly Flaherty, Dishing

Himalaya Fall 2015: It’s Over On Everest and Dhaulagiri

Kraig Becker, The Adventure Blog

Faces of the Festival
Julie Kling, Planet Jackson Hole

Live: Oct. 9: The People’s Banquet featuring Mark Bittman
Snowriders International

Live Oct. 7: Skiing and Climate Change with Angel Collinson and Lucas Debari
Teton Gravity Research

LIVE STREAM: Outdoor Athletes Speak on Climate Change at the 2015 SHIFT Festival
The North Face

Live Oct. 7: Skiing and Climate Change with Angel Collinson and Lucas Debari
Snowriders International

Shifting into Third
Kelsey Dayton, Jackson Hole News & Guide

SHIFT Festival underway in Jackson
Caroline Ballard, Wyoming Public Radio

SHARP SHIFT: Adventure, conservation luminaries storm the valley for annual festival
Julie Kling, Planet Jackson Hole

Food With Mark Bittman On Wednesday’s Access Utah
Tom Williams, Utah Public Radio

SHIFTjh: Where Conservation Meets Adventure
Shellie Keegan, Jackson Hole Mountain Resort

David Quammen On Wednesday’s Access Utah
Tom Williams, Utah Public Radio

Third Annual SHIFT Festival to be held Oct. 7-10
Matt Johnson, Standard Journal

From Adventurer to Global Thinker: Interview with SHIFT founder Christian Beckwith
Jo Ostgarden, Gearographer

Chad Brown Participates at SHIFTA Cross-Cultural Exploration
Soul River

Journalists Invited to Attend 2015 SHIFT Festival
MidCurrent – Fly Fishing at Its Best

Fighting about saving the things we all love
Jackson Hole News & Guide by Molly Absolon

Jackson Hole’s Shift Festival
Stephen Williams, Spring Creek Ranch

This land is your land? Tensions rise over use of the great outdoors

Jason Blevins, The Denver Post

Scott Jurek’s Champagne Problems

Grayson Schaffer, Outside Magazine

SHIFT Festival: The Intersection of Conservation, Culture, and Adventure

Kraig Becker, Gearographer

3rd Annual SHIFT Festival to be Held Oct. 7‑10

Outdoor Industry Association

Top Festivals in Jackson Hole: #1 SHIFT
Geraldine Mishev, Travel and Leisure


Rocket Fuel