Joni Carswell is the CEO and President of Texan by Nature where she is responsible for leading the mission to bring business and conservation together. Prior to Texan by Nature, Joni was the President and CEO of LivingTree where she grew the company from 1000 to 73 million interactions and 1M+ users. Before LivingTree, Joni held leadership roles in planning and strategy at Polycom and Dell where she managed three-year planning and strategy. Joni is a graduate of the Kellogg School of Management (Masters, Business Administration) and Northwestern McCormick School of Engineering (Masters, Engineering Management), is a member of Beta Gamma Sigma and served on the Advisory Board for the Kellogg Women’s Business Association. Joni holds a B.S. in Industrial Engineering from Texas A&M University. She and her husband Scott reside in Austin with their two boys, Dixon and Rigby.