Theodore Roosevelt Conservation Partnership, Sportsmen’s Access Campaign
Presenter: Coby Tigert, Deputy Director, Center for Western Lands, Theodore Roosevelt Conservation Partnership
Synopsis: In January 2015, as calls to transfer or sell America’s public lands migrated from the fringe to the mainstream conversation, the TRCP launched its multi-pronged Sportsmen’s Access campaign to organize sportsmen and women in fierce opposition to public lands threats. As part of the campaign, they initiated a non-branded, coalition-backed microsite, www.sportsmensaccess.org, to provide background on the issue and house a running petition. For each signature, letters are sent to federal, state and local elected leaders reaffirming sportsmen support for public lands and opposing their sale or transfer. To date, that petition has been signed by more than 54,000 sportsmen, generating almost 500,000 letters to public officials. The site also features a white board video narrated by hunting celebrity Randy Newberg, printable resources on how transfer would affect nine specific states, a general land transfer fact sheet, and statements of local decision-maker support (including from Western county commissioners). Content and photos from the TRCP’s social media campaign, #publiclandsproud, are also featured on the site.